1.
PRICE IT RIGHT THE FIRST TIME
Over priced listings have to compete on the market with
properties that aren't overpriced and people generally
remember the 'first price' a property is listed for,
not prices later reduced.
2.
DON'T KID YOURSELF
Selling a home successfully is not a game for amateurs.
If you're selling it yourself plan on spending some
considerable dollars marketing the property, and be
honest with yourself about your price. A home is worth
what it's worth, with or without a commission
3.
GET IT SHOWROOM READY
There are alot of homes out there competing for buyers.
The ones that show the best, are the ones that bring the
most money. Paint it, clean it, wash it, fix it, do what
you have to do, but make sure it's got that 'new car'
appeal. I have a saying, "paint is worth $15.00 in
the can, and $1,500.00 on the wall."
4.
SELECT AN AGENT YOU CAN COMMUNICATE WITH.
There are a lot of good agents around, you want one that
will talk candidly and listen intently. Chances are you're
going to be together for a while, so you need someone
that makes you feel comfortable.
5.
IF YOU'RE NOT SERIOUS DON'T PUT IT ON THE MARKET
A good agent won't take a listing from a seller who is
'just fishing'. If you're not serious, keep your house
off the market.
6.
GET A SECOND OPINION
A good agent, like a doctor, is never offended by a prospective
seller wanting a second opinion, I'm certainly not. If
you aren't absolutely comfortable with the price, marketing
plan, or credentials of an agent, talk to another one
BEFORE you sign the listing |